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ERA Franchise Systems LLC
1 Campus Drive Parsippany, NJ 07054 (973) 428-9700 |
Contact : Stacy Quinn (973) 496-7904 stacy.quinn@ERA.com Peter Hunt (716) 633-9400 peter.hunt@huntrealestate.com |
AFFILIATE WITH ERA FRANCHISE NETWORK
Top 100 Company is largest franchise affiliation in ERA Real Estate history; Hunt launches 'r-house.com' to help
Buffalo and Rochester homebuyers search listings
PARSIPPANY, NJ, March 6, 2002 - Buffalo (NY)-based Hunt Real Estate Corporation and Rochester (NY)-based Judy Columbus, Inc., two of the country's leading family-owned brokerages, today announced their affiliation with ERA Franchise Systems, Inc. Both local firms are owned and operated by Hunt Real Estate Corporation.
Hunt Real Estate Corporation is one of the top 100 real estate companies in the U.S., with 14 offices and more than 500 sales associates in Buffalo/Niagara and Rochester. Hunt Real Estate operates as Judy Columbus Real Estate and Relocation in Rochester. Based on 2001 sales figures, Hunt Real Estate closed more than 6,800 transactions and generated a sales volume of over $750 million.
Peter Hunt, president and CEO of Hunt Real Estate, was attracted to the ERA® brand for its leading international presence, its technology, training programs and its innovative ERA Sellers Security® Plan. "The tools ERA offers to its affiliates will help our sales professionals as they continue to excel in the real estate industry," said Hunt. "Programs like the ERA Sellers Security® Plan will also help us offer our clients the assurance of a sale along with a greater menu of services and programs tailored to their needs."
"Hunt Real Estate is a high-caliber brokerage, continuing to thrive after three generations of hands-on leadership by the Hunt family," said Brenda W. Casserly, president & COO, ERA Franchise Systems LLC. "With more than 90 years of experience in residential development, brokerage and relocation services, it's a tremendous honor that Hunt Real Estate has selected the ERA network, and their affiliation is another example of our commitment to growing our world-class organization."
Hunt Real Estate and Judy Columbus, Inc. are Western New York's leading executive relocation companies. They are principal brokers with the Cendant Mobility Broker Network, the nation's leading network of brokers serving the clients and customers of Cendant Mobility, the industry's premier corporate relocation provider. Last year, Hunt Real Estate was awarded the Cendant Mobility "Master's Cup," the relocation industry's highest honor, for excellence in customer service and conversion of sales referrals for employee relocations.
ERA Franchise Systems, Inc. is the nation's fastest growing real estate organization and a global leader in the residential real estate industry with 30 years experience in developing consumer-oriented products and services. It is a subsidiary of Cendant Corporation (NYSE: CD) and part of its Real Estate Franchise Group. The ERA® real estate network includes more than 28,000 brokers and sales associates throughout the United States and 26 other countries and territories. Each ERA® affiliated company or office is independently owned and operated.
In the Buffalo/Niagara marketplace, Hunt Real Estate will do business as Hunt Real Estate ERA. In the Rochester Metropolitan area JudyColumbus, Inc. will do business as Columbus ERA.
Hunt Real Estate Corporation simultaneously announced that it developed an innovative new tool designed to help potential home purchasers find the home that meets their needs in the Buffalo/Niagara and Rochester markets. Through the ease and simplicity of the Internet, a resourceful new database will emerge to help consumers learn about current market offerings and other homeownership services. Known as r-housetm, this unique approach to the home buying process will enhance the consumers' experience through its comprehensive collection of Buffalo/Niagara and Rochester area homes for sale. The site will also provide detailed agent background information, open house listings, exclusive builder offerings, real estate career information and even virtual tours of homes. Through r-house.com a customer can link to the local multiple listing Web sites in each of the markets served by the Hunt organization to provide access to all current homes for sale.
The r-house™ name will be used for the Hunt organization's radio and print marketing, previously using the "Showcase of Homes"sm service mark. Hunt Real Estate airs a weekly radio show and publishes a catalog of listings under the "Showcase of Homes"sm name.
The Hunt Real Estate organization, including Judy Columbus, Inc., Devere Capital Corporation, Compass Property Management, Hunt-Vanner Insurance, Fisher Homes LLC, The Realty Club LLC, and Realty Express LLC, were introduced to the new marketing concepts at a recent company conference. Sales agents were provided with a new presentation for use with customers explaining the benefits of current unique offerings as well as the newest company services including r-house™ and the ERA Seller Security Plan®.
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