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ERA Franchise Systems LLC 1 Campus Drive Parsippany, NJ 07054 (973) 428-9700 |
Media contact: Steven Alessandrini (973) 496-7904 steven.alessandrini@era.com |
The Secret of Success Revealed
MyTeam ERA.com
PARSIPPANY, NJ, July 7, 2003 – Since its launch in March of this year, ERA® sales professionals, brokers and office administrators have known the secret of how to work faster, easier and smarter, thanks to the creation of MyTeamERA.com.
Accessible from the brand's award-winning TeamERA.com site, MyTeamERA.com automatically tailors its content to the specific needs of the individual ERA® office. With just a few simple clicks, affiliates can produce marketing flyers, download files to create a Web site, keep in touch with customers between contract and closing - even make the ever important recruiting process less difficult. To date, feedback received has been very positive.
"MyTeamERA.com is a phenomenal idea," said Wesley Green, office trainer, ERA Starr Texas Realty, Inc. "We are a new ERA® franchise and just started using the site. Within one week it has already proven helpful to our sales associates. Our office has utilized the ERA® eCampus-training feature on the site, advancing our education on a number of real estate topics. The Web site houses all the documents and pre-written letters we need to keep in touch with clients between contract, closing and after. The sales associates simply go on the site and insert their personal information and the letter is e-mailed or snail-mailed to the customer. The site also has helped us with agent calendaring so we know when a sales associate is on a phone opportunity. It has made daily operations so much easier," added Green.
Mary Jo Eagan, director of training, ERA Encore Realty, Phoenix, agreed. "I am a big fan of MyTeamERA.com," said Eagan. "I recently started using the calendar to list our company events including training and meetings. I believe in the not-too-distant future our agents will have become so used to going into the calendar, that we won't have to distribute individual paper copies regarding upcoming events. It's a great time saver."
MyTeamERA.com programs include a Move Planner which works as an e-mail utility designed to help sales associates keep in touch with customers between contract and closing, providing clients with timely tips at each stage of the move process. It also contains ERA® Property Flyers, a program that allows affiliates to format and download flyers to post a Web site, e-mail to a client or distribute at an open house, as well as an Electronic Recruiter which helps affiliates with the ever challenging task of recruitment.
In addition to the ERA® technology programs, MyTeamERA.com offers professionally designed ERA® template products, a weather forecast search, package tracker for Airborne, Federal Express and United Parcel Service, a link to industry news, coupons for national and local partner discounts, and ERA Mortgage rates that refresh three times daily to reflect the most current rate. There are even direct links to the ERA Mortgage, ERA® Home Protection Plan®, and ERA® Referral Network Programs as well as access to sales associate's ERA.com e-mail box, and ERA.com consumer profile and listing.
Rosie Poree-Hogin, owner, ERA® Maui Real Estate in Hawaii concluded, "MyTeamERA.com has given our sales associates a "One Stop Shop" for all of their real estate needs. Our office has taken the site one step further by getting permission to link to RealCentral, the company that provides our forms. This takes away the worry and responsibility of providing and updating forms. Sales associates can also fill out their forms via the computer or print hard-copy. MyTeamERA.com is fantastic. It allows all of us to collaborate and function as a team. And it's no secret that team-work, works every time!"
About ERA Franchise Systems LLC
ERA Franchise Systems LLC is a global leader in the residential real estate industry with more than 30 years experience in developing consumer-oriented products and services. It is a subsidiary of Cendant Corporation (NYSE: CD) and part of its Real Estate Franchise Group. The ERA real estate network includes more than 28,000 brokers and sales associates throughout the United States and 29 other countries and territories. Each ERA office is independently owned and operated. ERA information is available to consumers on the Internet at www.ERA.com. ERA properties can also be viewed at www.REALTOR.com®.
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