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ERA REAL ESTATE HELPS HOME SEEKERS GET TO KNOW THE NEIGHBORHOOD EVEN BETTER
PARSIPPANY, NJ, October 7, 2004 – ERA Real Estate, one of the world's largest residential real estate franchises, has recently enhanced both the quality and quantity of local neighborhood information available to homebuyers searching for property listings online at ERA.com. Through an agreement with OnBoard, LLC a leader in the field of aggregation, processing and distribution of Web content, ERA Real Estate now offers home-seeking visitors to its site the most comprehensive, reliable neighborhood data possible. "We appreciate that consumers today want to be armed with as much relevant, timely information as possible when they are conducting their home buying searches," said P.J. Martin Smith, senior vice president, marketing, ERA Franchise Systems, Inc. "The latest enhancements to the neighborhood information section of ERA.com provide visitors with a level of highly-detailed, demographic statistics they can use to quickly become knowledgeable about a desired local area. It serves as a valuable resource and comparison tool during the home buying process." More than ever before, consumers today require extensive details on communities, schools, etc., to help them with their home-buying decision. By clicking on the "Neighborhood Info" area on ERA.com property listings, visitors can view and research topics such as population, education, finances, weather and environmental conditions associated with a particular community. Visitors can even compare different geographical areas side-by-side.
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