| ERA Real Estate
Kevin Meyer (973) 496-7215 or kevin.meyer@ERA.com |
Contact: Jason Vida
Edelman Public Relations (212) 704-4542 or jason_vida@edelman.com |
Parsippany, NJ (May 4, 1999) – ERA Franchise Systems LLC is now offering free training to all member brokers via their Intranet site.
Sales associates and brokers are busier than ever, and they want to take additional training on various subjects but find it more difficult than ever to find the time. To meet those needs and enable ERA® to flex its leadership position on utilizing today's technology, ERA is offering training which members can access from any computer with Internet access. Training can be taken any time because it is available on demand through the ERA Intranet site, and includes sections on prospecting, value added marketing, and utilizing the Cendant Global Referral Network, among others.
The average age of today's homebuyer is younger than the average real estate agent. As buyers want to do business with the technologically savvy agent, it is essential for members to remain current with the latest technological advances and programs offered to simplify the process of buying and selling a home for homebuyers and sellers.
"To obtain this training without the need to travel, or to be able to take lessons from their home or laptop, is a tremendous benefit to ERA members," said Jerry Smith, ERA Vice President Educational Development. "We believe that ERA Real Estate professionals are more advanced in understanding the benefits of using technology, and with the additional training being offered, they are better at meeting the needs of today's buyer. Many companies will be moving to computer-based training, but ERA is once again the first in the real estate industry and will lead the rest of the market to the future."
Through the training offered on the ERA Intranet site, ERA members will be able to better understand and more easily access programs offered to potential ERA customers.
ERA Franchise Systems LLC, a subsidiary of Cendant Corporation (NYSE: CD), is a leader in the residential real estate industry with over 25 years experience in developing consumer-oriented products and services. The ERA Real Estate network includes more than 2,600 independently owned and operated brokerage offices with more than 28,000 brokers and sales associates throughout the United States and 19 other countries and territories. ERA is available to consumers on the Internet at www.ERA.com.
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