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P.J. Martin Smith As senior vice president of marketing, P.J. Martin Smith oversees the implementation of all marketing initiatives, including interactive marketing, advertising, public relations and direct marketing. She also works closely with franchisees to assist them in optimizing the value of their affiliation with ERA. Smith's career in the real estate industry spans more than 30 years, and includes extensive management experience. Most recently, she served as the vice president of service support, responsible for the development, integration and implementation of service systems for ERA franchisees, including the ERA Customer Service Team and ERA Select Services program. Prior to joining ERA Franchise Systems LLC in 1999, Smith was vice president of marketing for Burgdorff ERA in Murray Hill, NJ. In addition to once owning and managing a real estate brokerage company in northern New Jersey, Smith's professional experience includes marketing management positions with Fortune 500 companies, such as Clairol, Bristol-Myers, Arcata Corporation and Berkey Marketing Company. Smith holds a Bachelor of Arts degree from Ramapo College (NJ) and a MBA from Pace University (NY). She also holds the GRI and CRB designations and is a licensed real estate broker in the state of New Jersey. ERA Franchise Systems LLC is a global leader in the residential real estate industry with 30 years experience in developing consumer-oriented products and services. It is a subsidiary of Cendant Corporation (NYSE: CD) and part of its Real Estate Franchise Group. The ERA® real estate network includes more than 28,000 brokers and sales associates throughout the United States and 29 other countries and territories. Each ERA office is independently owned and operated except offices owned and operated by NRT Incorporated. ERA information is available to consumers on the Internet at www.ERA.com. ERA properties can also be viewed at www.REALTOR.com®.
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