ERA Franchise Systems LLC 1 Campus Drive Parsippany, NJ 07054 (973) 428-9700 FOR IMMEDIATE RELEASE

Media contact: Steven Alessandrini (973) 496-7904 steven.alessandrini@era.com

PARSIPPANY, NJ, March 23, 2005 – ERA Real Estate recently debuted two new national commercials that build upon its "Telly" award-winning television advertising campaign. These latest installments continue the whimsical and endearing theme of the popular "It's The Little Things We Do" ERA® marketing campaign. The new spots reflect ERA Real Estate being named the recipient of the prestigious 2004 J.D. Power and Associates Award for "Highest Overall Satisfaction for First Time Home Buyers Among National Full Service Real Estate Firms."

The 2005 ERA TV campaign airs during NBC's top-rated early morning network TV show, Today. In addition, the commercials will air on cable news stations such as FOX NEWS, MSNBC, The Weather Channel and CNBC, as well as during entertainment programs on ABC Family, TLC, TNT and HGTV.

"Our ongoing message to our customers is that we fully understand the concerns and needs they have during the home buying and selling process," said P.J. Martin Smith, senior vice president of marketing, ERA Real Estate. "The new commercials spotlight our impressive technological tools as well as our innovative selling plan designed to help further empower our customers. The heart of the ERA message remains focused on our dedicated network of real estate professionals who are the key element of our ongoing success in customer service and satisfaction."

The first new spot highlights the ERA Sellers Security® Plan, the national real estate network's unique guaranteed sale program. In the commercial, an ERA professional explains the plan to a couple – reassuring them and demonstrating how the program can help take away those "dark clouds of worry" that often develop over homebuyers.

In the second new spot, individuals representing ERA coordinate satellite tracking of a specific real estate property from a "Mission Control" location, while an announcer informs viewers that, "People who have seen ERA technology might think we're rocket scientists..." The spot highlights the company's award-winning Web site, as well as its innovative ERA.com Mobile service, which allows home seekers to access home listings from their cell phone or personal digital assistant.

About ERA Franchise Systems LLC
ERA Franchise Systems LLC is a global leader in the residential real estate industry with more than 30 years experience in developing consumer-oriented products and services. Since 1977, ERA Real Estate has teamed up with the Muscular Dystrophy Association in its fight against neuromuscular diseases, raising more than $30 million. The ERA network includes more than 38,000 brokers and sales associates and approximately 3,000 offices throughout the United States and 49 other countries and territories. Each office is independently owned and operated except offices owned and operated by NRT LLC. ERA Franchise Systems LLC is a subsidiary of Realogy Corporation, a global provider of real estate and relocation services. ERA Franchise Systems LLC information is available at ERA.com.